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Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by

Hair, Joseph F
Bush, Robert P
Ortinau, David J

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill Irwin, 2009

Online resources:

Table of contents only

Availability: Items available for loan: Meru Town Campus (1)Call number: HF5415.2.H25 2009. Meru University (2)Call number: HF5415.2.H25 2009, ...

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Marketing research : tools & techniques / Nigel Bradley. by

Bradley, Nigel, 1958-

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford ; New York : Oxford University Press, 2007

Availability: Items available for loan: Meru Town Campus (1)Call number: HF5415.2 .B655 2007. Meru University (2)Call number: HF5415.2 .B655 2007, ...

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Research for marketing decisions Paul E. Green by

Green, Paul E
Tull, Donald S
Albaum, Gerald S

Series: The Prentice Hall series in marketing

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Englewood Cliffs, N.J. : Prentice Hall, 1988

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.G7 1988.

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Marketing research / A. Parasuraman, Dhruv Grewal, R. Kishnan. by

Parasuraman, A
Grewal, Dhruv
Krishnan, R, 1952-

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : Houghton Mifflin Co., 2007

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.P3 2007.

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Basic marketing research / Gilbert A. Churchill Jr., Tom J. Brown, Tracy A. Suter. by

Churchill, Gilbert A
Brown, Tom J

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Australia ; Mason, OH : South-Western/Cengage Learning, c2010

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.c49 2010.

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marketing : organization, functions, budget, compensation / Charles W. Lamb by

Lamb,Charles W
Joseph F. Hair

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mason,OH : South-Westen, 2011

Availability: Items available for loan: Meru University (1)Call number: HF5415.332 .S78.M3 2011.

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Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. by

Hair, Joseph F
Wolfinbarger, Mary F
Ortinau,David J
Bush, Robert P

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill/Higher Education, 2008

Online resources:

Click here to access online
Click here to access online

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.E8 2008.

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Marketing research : the impact of the Internet / Carl McDaniel, Jr., Roger Gates. by

McDaniel, Carl D
Gates, Roger H
McDaniel, Carl D. Contemporary marketing research

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, Ohio : South-Western, 2002

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.M3 2002.

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Marketing research : an applied approach / Thomas C. Kinnear and James R. Taylor. by

Kinnear, Thomas C
Taylor, James R

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, 1987

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.K5 1987.

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10.

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Marketing research / David A. Aaker, V. Kumar and George S. Day. by

Aaker, David A
Kumar, V
Day, George S

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : John Wiley, 2001

Online resources:

Click here to access online
library of congress.

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.A2 2001.

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11.

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Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns and Ronald F. Bush. by

Burns, Alvin C
Bush, Ronald F

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, 2005

Availability: Items available for loan: Meru University (2)Call number: HF5415.2.B8 2005, ...

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12.

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Marketing research / Alvin C. Burns and Ronald F. Bush. by

Burns, Alvin C
Bush, Ronald F

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Englewood Cliffs, N.J. : Prentice Hall, 1995

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.B8 1995.

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13.

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Essentials of marketing research / William G. Zikmund and Barry J. Babin. by

Zikmund, William G
Babin, Barry J

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Maso : Thomson/South-Western, 2007

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.Z5 2007.

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14.

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Marketing research / Carl McDaniel, Jr. and Roger Gates. by

McDaniel, Carl D
Gates, Roger H

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Hoboken, NJ : Wiley, 2005

Online resources:

Click here to access online
Click here to access online

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.M3 2005.

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15.

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Exploring marketing research / William G. Zikmund. by

Zikmund, William G

Edition: 8th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Australia ; Thomson/South-Western, 2003

Online resources:

Availability: Items available for loan: Meru University (1)Call number: HF5415.2.Z5 2003.

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16.

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Marketing research : online research applications / Alvin C. Burns, Ronald F. Bush. by

Burns, Alvin C
Bush, Ronald F

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, 2003

Availability: No items available.

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