Advertising creative : strategy, copy, and design / Tom Altstiel, Jean Grow, Marcel Jennings
Material type:
TextPublication details: Thousand Oaks, California Sage publ. 2020Edition: 5thDescription: xxvi, 455 p : illustrations (chiefly color)ISBN: - 9781544370361
- HF5823.A4 2020
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Book
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Meru University Open Shelves | Non-fiction | HF5823.A4 2020 (Browse shelf(Opens below)) | Available | 22-36089 | |
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Book
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Meru University Open Shelves | Non-fiction | HF5823.A4 2020 (Browse shelf(Opens below)) | Available | 22-36092 |
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| HF5821.A7 2002 Contemporary advertising / | HF5821 .B6 1986 Contemporary advertising / | HF5821.O3 2000 Advertising / | HF5823.A4 2020 Advertising creative : | HF5823.A4 2020 Advertising creative : | HF5823.B4 1995 Introduction to advertising and promotion : | HF5823.B4 2001 Advertising and promotion : |
Includes bibliographical references (pages 423-440) and index.
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