Strategic marketing management : A means-end approach / Mark E. Parry

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TextSeries: Exucutive MBA seriesPublication details: New York : Tata McGraw-Hill., 2002.Description: ix, 275 pISBN:

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Item type	Current library	Call number	Status	Barcode
Book	Meru Town Campus Open Shelves	HF5415.13.P3 2002 (Browse shelf(Opens below))	Available	12-5506

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Includes bibliography

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