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Sponsorship in marketing : effective partnerships in sports, arts and events / T. Bettina Cornwell.

By: Material type: TextPublisher: New York : Routledge, 2020Edition: 2nd editionDescription: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780429325106
  • 042932510X
Subject(s): DDC classification:
  • 659.2/85 23
LOC classification:
  • HD59.35 .C67 2020
Online resources:
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Revised edition of the author's Sponsorship in marketing, 2014.

OCLC-licensed vendor bibliographic record.

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