Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

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TextPublication details: Mason, Ohio : Thomson/South-Western, 2004.Edition: 7th edDescription: xxxviii, 774 p. : col. ill. ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Call number	Status	Notes	Barcode
CD	Meru University Open Shelves	HF5415.L3 2004 (Browse shelf(Opens below))	Available	Marketing \| Marketing	15-21799
Book	Meru University Open Shelves	HF5415.L3 2004 (Browse shelf(Opens below))	Available		15-18694

Total holds: 0

Includes bibliographical references (p. 742-744) and index.

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