Contemporary advertising / William F. Arens.
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, 2002.Edition: 8th edDescription: xxxii, 614p.: ill. (some col.)ISBN: - 0072415444 (alk. paper)
- HF5821.A7 2002
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
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Meru University Open Shelves | HF5821.A7 2002 (Browse shelf(Opens below)) | Available | 15-14523 |
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| HF5804.M6 2019 Advertising & IMC : | HF5805.Q8 1977 Advertising campaign | HF5813.U6.L4 1987 Bill Bernbach's book : | HF5821.A7 2002 Contemporary advertising / | HF5821 .B6 1986 Contemporary advertising / | HF5821.O3 2000 Advertising / | HF5823.A4 2020 Advertising creative : |
Includes bibliographical references and indexes.
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