Services marketing : (Record no. 82408)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00729nam a22002415a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-MeUCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151109142851.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120906s2013 ohu 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781285057132 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1285057139 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | KE-MeUCS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD9980.5.F5 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fisk, Raymond P. |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing : |
| Remainder of title | an interactive approach / |
| Statement of responsibility, etc | Raymond P. Fisk, Stephen J. Grove and Joby John. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Mason, OH : |
| Name of publisher, distributor, etc | Cengage, |
| Date of publication, distribution, etc | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 261p. : |
| Other physical details | ill. ; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service Industries |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Grove Stephen J. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | John Joby |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Cataloguer | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cataloger | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Meru University | Meru University | Open Shelves | 09/11/2015 | HD9980.5.F5 2014 | 15-20353 | 09/11/2015 | 09/11/2015 | Book |