Marketing research : (Record no. 3071)

MARC details
000 -LEADER
fixed length control field 01423cam a2200361 a 4500
001 - CONTROL NUMBER
control field 15190471
003 - CONTROL NUMBER IDENTIFIER
control field KE-MeUCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20120101190947.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080222s2006 enka b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008270460
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA673964
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013541091
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780199281961 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0199281963 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm71238466
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency BAKER
-- YDXCP
-- BWKUK
-- BTCTA
-- NLGGC
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code ukscp
-- lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .B655 2007
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 85.40
Source of number bcl
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bradley, Nigel,
Dates associated with a name 1958-
9 (RLIN) 840
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title tools & techniques /
Statement of responsibility, etc Nigel Bradley.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxford ;
-- New York :
Name of publisher, distributor, etc Oxford University Press,
Date of publication, distribution, etc 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 531 p. :
Other physical details ill. (some col.) ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 637
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term gtt
9 (RLIN) 85
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 3
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 05/04/2018     HF5415.2 .B655 2007 10-086 05/04/2018 05/04/2018 Book
    Library of Congress Classification     Meru University Meru University Open Shelves 01/01/2012 3390.00   HF5415.2 .B655 2007 10-704 01/01/2012 01/01/2012 Book
    Library of Congress Classification     Meru University Meru University Open Shelves 01/01/2012 3390.00   HF5415.2 .B655 2007 10-705 01/01/2012 01/01/2012 Book


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