Marketing research :
Bradley, Nigel, 1958-
Marketing research : tools & techniques / Nigel Bradley. - Oxford ; New York : Oxford University Press, 2007. - xxi, 531 p. : ill. (some col.) ; 25 cm.
Includes bibliographical references and index.
9780199281961 (pbk.) 0199281963 (pbk.)
2008270460
GBA673964 bnb
013541091 Uk
Marketing research.
Marketing.
HF5415.2 / .B655 2007
658.83
Marketing research : tools & techniques / Nigel Bradley. - Oxford ; New York : Oxford University Press, 2007. - xxi, 531 p. : ill. (some col.) ; 25 cm.
Includes bibliographical references and index.
9780199281961 (pbk.) 0199281963 (pbk.)
2008270460
GBA673964 bnb
013541091 Uk
Marketing research.
Marketing.
HF5415.2 / .B655 2007
658.83