Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.

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TextPublication details: Belmont, CA : Thomson/Wadsworth, 2005.Edition: 8th edDescription: xvi, 336 p. : illISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	Meru University Open Shelves	HF5825.J4 2005 (Browse shelf(Opens below))	Available	15-18974

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Includes bibliographical references (p. 322-326) and index.

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