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Basic marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon and E. Jerome McCarthy.

By: Contributor(s): Material type: TextPublication details: Boston : McGraw-Hill Irwin, 2009.Edition: 17th edDescription: xxxvii, 758p. : col. ill. ; 29 cmISBN:
  • 9780073381053 (alk. paper)
  • 0073381055 (alk. paper)
Subject(s): LOC classification:
  • HF5415.13.P4 2009
Online resources:
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Holdings
Item type Current library Call number Status Barcode
Book Marimba Campus Open Shelves HF5415.13.P4 2009 (Browse shelf(Opens below)) Available 15-19472
Book Meru University Open Shelves HF5415.13.P4 2009 (Browse shelf(Opens below)) Available 15-22316
Book Meru University Open Shelves HF5415.13.P4 2009 (Browse shelf(Opens below)) Available 15-16453
Total holds: 0

Includes indexes.

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