Marketing research / David A. Aaker, V. Kumar and George S. Day.

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TextPublication details: New York : John Wiley, 2001.Edition: 7th edDescription: xvi, 751 p. : col. ill. ; 27 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Book	Meru University Open Shelves	HF5415.2.A2 2001 (Browse shelf(Opens below))	Available	15-16759

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Includes bibliographical references and index.

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