| 000 | 01187cam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 20946697 | ||
| 003 | KE-MeUCS | ||
| 005 | 20220908105328.0 | ||
| 008 | 190424t20202020caua b 001 0 eng c | ||
| 010 | _a 2018289698 | ||
| 015 |
_aGBB924287 _2bnb |
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| 016 | 7 |
_a019243693 _2Uk |
|
| 020 | _a9781544370361 | ||
| 035 | _a(OCoLC)on1085141390 | ||
| 040 |
_aUKMGB _beng _cUKMGB _erda _dOCLCO _dMNU _dOCLCF _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 | _aHF5823.A4 2020 |
| 100 | 1 |
_aAltstiel, Tom _eauthor. |
|
| 245 | 1 | 0 |
_aAdvertising creative : _bstrategy, copy, and design / _cTom Altstiel, Jean Grow, Marcel Jennings |
| 250 | _a5th. | ||
| 260 |
_aThousand Oaks, California _bSage publ. _c2020 |
||
| 300 |
_axxvi, 455 p : _billustrations (chiefly color) ; |
||
| 504 | _aIncludes bibliographical references (pages 423-440) and index. | ||
| 650 | 0 | _aAdvertising ;Business | |
| 650 | 0 | _aAdvertising; Commerce | |
| 700 | 1 |
_aGrow, Jean _eauthor. |
|
| 700 | 1 |
_aJennings, Marcel _eauthor. |
|
| 776 | 0 | 8 |
_iebook version : _z9781506386942 |
| 906 |
_a7 _bcbc _cpccadap _d2 _encip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK _tSK |
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| 999 |
_c88060 _d88059 |
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