| 000 | 00669cam a2200229 a 4500 | ||
|---|---|---|---|
| 003 | KE-MeUCS | ||
| 005 | 20151201122651.0 | ||
| 008 | 120913s2014 njua b 001 0 eng | ||
| 020 | _a9780133084047 | ||
| 020 | _a0133084043 | ||
| 040 |
_aDLC _cDLC _dKE-MeUCS |
||
| 050 | 0 | 0 | _aHF5415.K6 2014 |
| 100 | 1 |
_aKotler, Philip. _9131 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a15th ed. | ||
| 260 |
_aUpper Saddle, N.J. : _bPearson, _c2014. |
||
| 300 |
_axxii, 695 p. : _bcol. ill. ; |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _987 |
|
| 942 |
_2lcc _cBK _tRM |
||
| 999 |
_c83154 _d83153 |
||