| 000 | 00812cam a2200241 a 4500 | ||
|---|---|---|---|
| 003 | KE-MeUCS | ||
| 005 | 20151029120614.0 | ||
| 008 | 080630s2009 njua b 001 0 eng | ||
| 020 | _a9780136026600 | ||
| 020 | _a0136026605 | ||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dC#P _dBWX _dDLC |
||
| 050 | 0 | 0 | _aHF5415.13.K6 2009 |
| 100 | 1 |
_aKotler, Philip. _9131 |
|
| 245 | 1 | 2 |
_aA framework for marketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _c2009. |
||
| 300 |
_axxvi, 391 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aKeller, Kevin Lane, _9132 |
|
| 856 | 4 | 1 | _uhttp://www.loc.gov/catdir/toc/ecip0822/2008028928.html |
| 942 |
_2lcc _cBK _tEMO |
||
| 999 |
_c81541 _d81540 |
||