000 00951cas a2200277 a 4500
003 KE-MeUCS
005 20150702115421.0
008 900615c19909999mauar b 0 a0eng c
020 _a0072864710
022 0 _a1099-5579
040 _aKE-MeUCS
_cKE-MeUCS
_dIKE-MeUCS
050 0 0 _aHF5410.P4 2006.
100 _aPerreault, William D.
_9849
245 0 0 _aApplications in basic marketing :
_bclippings from the popular business press /
_cWilliam D. Perreault and E. Jerome McCarthy
250 _a2005-2006 ed.
260 _aBoston :
_bMcGraw-Irwin,
_c2005-2006.
300 _avii, 215p.
_bill.
490 _aApplications in basic marketing
504 _aIncludes bibliographical references.
520 _a"Clippings from the popular business press."
650 0 _aMarketing--Periodicals.
650 0 _aMarketing--Management--Periodicals
650 4 _aMarketing.
700 1 _aMcCarthy, E. Jerome
_tBasic marketing.
942 _2lcc
_cBK
_tKM
999 _c80769
_d80768