| 000 | 00862pam a2200253 a 4500 | ||
|---|---|---|---|
| 003 | KE-MeUCS | ||
| 005 | 20150629092339.0 | ||
| 008 | 970226s1998 maua b 001 0 eng | ||
| 020 | _a0256218951 (international ed.) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 | _aHF5415.33.U6.H3 1998 |
| 100 | 1 | _aHawkins, Del I. | |
| 245 | 1 | 0 |
_aConsumer behavior : _bbuilding marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney. |
| 250 | _a7th ed. | ||
| 260 |
_aBoston, Mass. : _bMcGraw-Hill, _c1998. |
||
| 300 |
_axxv, 760 p. : _bill. (some col.) ; _c26 cm. + |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | 0 |
_aConsumer behavior _zUnited States. |
| 650 | 0 | 0 |
_aMarket surveys _zUnited States. |
| 650 | 0 | 0 |
_aConsumer behavior _zUnited States |
| 700 | 1 | _aBest, Roger J. | |
| 700 | 1 | _aConey, Kenneth A. | |
| 942 |
_2lcc _cBK _tSE |
||
| 999 |
_c80170 _d80170 |
||