000 00699cam a2200241 a 4500
003 KE-MeUCS
005 20150529160711.0
008 050722s2006 ohua b 001 0 eng
020 _a0324403690
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.L3 2006
100 1 _aLamb, Charles W.
245 1 0 _aMarketing /
_cCharles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 _a8th ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_c2006.
300 _axxxii, 736p :
_bill. ;
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
650 0 _aMarketing
700 1 _aHair, Joseph F.
700 1 _aMcDaniel, Carl D.
942 _2lcc
_cBK
_tKJ
999 _c78070
_d78070