| 000 | 00731cam a22002174a 4500 | ||
|---|---|---|---|
| 003 | KE-MeUCS | ||
| 005 | 20150527190050.0 | ||
| 008 | 000228s2001 njua b 001 0 eng | ||
| 020 | _a0130263125 (hardcover) | ||
| 040 |
_aKE-MeUCS _cKE-MeUCS _dKE-MeUCS |
||
| 050 | 0 | 0 | _aHF5415 .K6 2001 |
| 100 | 1 |
_aKotler, Philip. _9131 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler and Gary Armstrong. |
| 250 | _a9th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _c2001. |
||
| 300 |
_axxxi, 785, [53] p. : _bcol. ill. ; _c28 cm. + _e1 computer optical disc (4 3/4 in.) |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _987 |
|
| 942 |
_2lcc _cBK _tMM |
||
| 999 |
_c77587 _d77587 |
||