000 00720cam a22002294a 4500
003 KE-MeUCS
005 20150526194643.0
008 101004s2012 nyuab b 001 0 eng
020 _a9780078028830 (alk. paper)
020 _a0078028833 (alk. paper)
040 _aKE-MeUCS
_cKE-MeUCS
_dKE-MeUCS
_dYDXCP
_dBWX
_dDLC
050 0 0 _aHF5415 .G6 2012
100 1 _aGrewal, Dhruv.
_95791
245 1 0 _aMarketing /
_cDhruv Grewal
250 _a3rd ed.
260 _aNew York :
_bMcGraw-Hill/Irwin,
_c2012.
300 _axliii, 673 p. :
_bcol. ill., maps ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 _aLevy, Michael and Grewal, Dhruv.
942 _2lcc
_cBK
_tMM
999 _c77424
_d77424