000 00875cam a22002534a 4500
003 KE-MeUCS
005 20150526114436.0
008 010206s2001 maua b 001 0 eng
020 _a0072500956
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5548.32.R3 2002
100 1 _aRayport, Jeffrey F.
245 1 0 _aCases in e-commerce /
_cJeffrey F. Rayport and Bernard J. Jaworski.
260 _aBoston :
_bMcGraw-Hill,
_c2002.
300 _axix, 631 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 0 _aElectronic commerce
_9815
650 0 _aInternet marketing
_9268
650 0 _aInternet advertising
700 1 _aJaworski, Bernard J.
_97439
856 4 2 _uhttp://www.loc.gov/catdir/description/mh021/2001087307.html
_yTable of content.
856 4 1 _uhttp://www.loc.gov/catdir/toc/mh021/2001087307.html
942 _2lcc
_cBK
_tMB
999 _c77381
_d77381