000 01143cam a22002895a 4500
001 15611159
003 KE-MeUCS
005 20100730132559.0
008 090204s2010 at a 000 0 eng
010 _a 2009922268
020 _a9781439041406
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.2.c49 2010
082 0 0 _a658.8/3
_222
100 1 _aChurchill, Gilbert A.
_9529
245 1 0 _aBasic marketing research /
_cGilbert A. Churchill Jr., Tom J. Brown, Tracy A. Suter.
250 _a7th ed.
260 _aAustralia ;
_aMason, OH :
_bSouth-Western/Cengage Learning,
_cc2010.
300 _axxvi, 594 p. :
_bill. ;
_c29 cm.
500 _aIncludes access code for free 4 month subscription to InfoTrac college edition, the online library (http://www.qualtrics.com/basic).
650 0 _aMarketing research.
_9637
700 1 _aBrown, Tom J.
_95992
906 _a7
_bibc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c73040
_d73040