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| 003 | KE-MeUCS | ||
| 005 | 20090828093334.0 | ||
| 008 | 071210s2008 enka b 001 0 eng | ||
| 010 | _a 2007050239 | ||
| 020 | _a9780415458177 | ||
| 020 | _a0415458161 (hardback) | ||
| 020 | _a9780415458177 (pbk.) | ||
| 020 | _a041545817X (pbk.) | ||
| 035 | _a(OCoLC)183610580 | ||
| 035 | _a(OCoLC)ocn183610580 | ||
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| 050 | 0 | 0 | _aHF5415.135.P7 2008 |
| 082 | 0 | 0 |
_a658.8/02 _222 |
| 100 | 1 |
_aProctor, Tony. _93408 |
|
| 245 | 1 | 0 |
_aStrategic marketing : _ban introduction / _cTony Proctor. |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon ; _aNew York : _bRoutledge, _c2008. |
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| 300 |
_axii, 335 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. 317-330) and index. | ||
| 650 | 0 |
_aMarketing _xDecision making. _95216 |
|
| 650 | 0 |
_aMarketing _xManagement. _95217 |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip086/2007050239.html |
| 906 |
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