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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen and James C. Makens.

By: Contributor(s): Material type: TextPublication details: Boston : Prentice Hall, 2010.Edition: 5th edDescription: xxiii, 683 p. : ill. (chiefly col.) ; 29 cmISBN:
  • 9780135045596 (casebound : alk. paper)
  • 0135045592 (casebound : alk. paper)
Subject(s): LOC classification:
  • TX911.3.M3K6 2010
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Holdings
Item type Current library Call number Status Barcode
Book Meru University Open Shelves TX911.3.M3K6 2010 (Browse shelf(Opens below)) Available 15-17522
Total holds: 0

Includes bibliographical references and index.

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