Corporate entrepreneurship / Véronique Bouchard and Alain Fayolle.
Material type:
TextPublisher: New York : Routledge, 2018Edition: First editionDescription: 1 online resource (xi, 167 pages)Content type: - text
- computer
- online resource
- 9781315747989
- 9781317602965
- 658.421 B752
- HB615 .B6687 2018
Introduction -- Corporate entrepreneurship in practice : an overview -- Corporate entrepreneurship in the literature : an overview -- Corporate entrepreneurship at l'Oréal : an integrative case study -- Corporate entrepreneurship : a specific process? -- Team dynamics and management in corporate entrepreneurship -- Implementing corporate entrepreneurship : the key enablers -- Implementing corporate entrepreneurship : corporate entrepreneurship devices -- Implementing corporate entrepreneurship : the underlying design principles -- Conclusion -- Appendix 1: our corporate entrepreneurship case base -- References.
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