Rethinking innovation and design for emerging markets : inside the Renault kwid project - Midler, Christophe; Jullien, Bernard; Lung, Yannick (Boca Raton, Florida : CRC Press, 2017)
part 1. Incredible kwid -- part 2. Fractal innovation, frugal engineering, and emerging countries growth strategy.
An Auerbach book--title page.
Keywords: Disruptive technologies -- India; Automobile supplies industry -- India -- Technological innovations