TY  - BOOK
AU  - Smith,J.Walker
AU  - Clurman,Ann
ED  - Yankelovich Partners.
TI  - Rocking the ages: the Yankelovich report on generational marketing 
SN  - 0887308139
AV  - HF5415.1.S5 1997 
PY  - 1997///
CY  - New York, NY
PB  - HarperBusiness
KW  - Marketing
KW  - United States
KW  - Generational marketing
N1  - Includes index
UR  - http://lcweb.loc.gov/catdir/toc/96052509.html
ER  -