TY  - BOOK
ED  - Guilford Technical Community College.
TI  - Principles of marketing
SN  - 9781121737709
AV  - HF5415.P7 2013 
PY  - 2013///
CY  - New York
PB  - Create/McGraw-Hill
KW  - Marketing
KW  - Selling
N1  - includes bibliographical references and indexes
ER  -