TY  - BOOK
AU  - Manning,Gerald L.
AU  - Reece,Barry L.
TI  - Selling today: creating customer value 
SN  - 0138152470
AV  - HF5438.25.M3 2010 
PY  - 2010///
CY  - Upper Saddle River, N.J.
PB  - pearson education
KW  - Selling
N1  - Includes bibliographical references and indexes
ER  -