TY  - BOOK
AU  - Cateora,Philip R.
AU  - Gilly,Mary C.
AU  - Graham,John L.
TI  - International marketing
SN  - 9780071084215
AV  - HF1416.C3 2010 
PY  - 2010///
CY  - N.York
PB  - McGraw-Hill/Irwin
KW  - Export marketing
KW  - International marketing
KW  - International business enterprises
N1  - Includes bibliographical references and indexes
ER  -