TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Marketing research
SN  - 0131498657
AV  - HF5415.2.B8 1995 
PY  - 1995///
CY  - Englewood Cliffs, N.J.
PB  - Prentice Hall
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -