TY - BOOK AU - Rayport,Jeffrey F. AU - Jaworski,Bernard J. TI - Cases in e-commerce SN - 0072500956 AV - HF5548.32.R3 2002 PY - 2002/// CY - Boston PB - McGraw-Hill KW - Electronic commerce KW - Internet marketing KW - Internet advertising N1 - Includes bibliographical references and index UR - http://www.loc.gov/catdir/description/mh021/2001087307.html UR - http://www.loc.gov/catdir/toc/mh021/2001087307.html ER -