TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary marketing wired
SN  - 0030185971
AV  - HF5415.1.B6 1998 
PY  - 1998///
CY  - Fort Worth,Florida
PB  - The Dryden Press
KW  - Marketing
KW  - United States
ER  -