TY  - BOOK
AU  - McDaniel,Carl D.
AU  - Gates,Roger H.
AU  - McDaniel,Carl D.
TI  - Marketing research: the impact of the Internet 
SN  - 0324067976
AV  - HF5415.2.M3 2002 
PY  - 2002///
CY  - Cincinnati, Ohio
PB  - South-Western
KW  - Marketing research
N1  - Rev. ed. of: Contemporary marketing research. 4th. c1999; Includes bibliographical references (p. 26-36 of 3rd group) and index
ER  -