Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.

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TextPublication details: New York : McGraw-Hill/Irwin, 2010.Edition: 12th edDescription: xxxix691pISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	Meru Town Campus Open Shelves	HF5415.m378 2010 (Browse shelf(Opens below))	Available	12-5604

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Includes bibliographical references and indexes.

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