Strategic Marketing (Record no. 2972)

MARC details
000 -LEADER
fixed length control field 01578nam a22002897a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KE-MeUCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 2011122906596.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111229t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071263351
040 ## - CATALOGING SOURCE
Transcribing agency KE-MeUCS
Modifying agency KE-MeUCS
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.129 C7 2009
Item number 11-4216
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cravens W.David
245 ## - TITLE STATEMENT
Title Strategic Marketing
250 ## - EDITION STATEMENT
Edition statement 9thed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston Burrridge
Name of publisher, distributor, etc McGraw Hill
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xv,784p
500 ## - GENERAL NOTE
General note Market Driven Strategy
500 ## - GENERAL NOTE
General note Strategic Marketing Changes in the Ninth Edition
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nigel F.Piercy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Cataloguer Eunice Mwontune
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type Source of acquisition Cataloger
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 05/04/2018       HF 5415.129 C7 2009 11-4216 10-346 05/04/2018   05/04/2018 Book   Ruth Gibendi
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 05/04/2018       HF 5415.129 C7 2009 10-357 05/04/2018   05/04/2018 Book   Ruth Gibendi
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 05/04/2018       HF 5415.129 C7 2009 10-356 05/04/2018   05/04/2018 Book   Ruth Gibendi
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 05/04/2018       HF 5415.129 C7 2009 10-164 05/04/2018   05/04/2018 Book   Ruth Gibendi
    Library of Congress Classification     Meru Town Campus Meru Town Campus Open Shelves 07/04/2018       HF 5415.129 C7 2009 11-4216 10-347 07/04/2018   07/04/2018 Book   Ruth Gibendi
    Library of Congress Classification     Meru University Meru University Open Shelves 29/12/2011 2290.00 2 1 HF 5415 C7 2009 10-752 16/07/2024 03/06/2024 29/12/2011 Book    
    Library of Congress Classification     Meru University Meru University Open Shelves 29/12/2011 2290.00 3 1 HF 5415 C7 2009 10-754 11/03/2024 16/02/2024 29/12/2011 Book    
    Library of Congress Classification     Meru University Meru University Open Shelves 29/12/2011       HF 5415.129 C7 2009 11-4216 11-4216 29/12/2011   29/12/2011 Book    
    Library of Congress Classification     Meru University Meru University Open Shelves 29/12/2011   5 1 HF 5415.129 C7 2009 11-4216 11-4219 29/04/2025 11/03/2025 29/12/2011 Book    
    Library of Congress Classification     Meru University Meru University Open Shelves 05/01/2010 2290.00 2   HF 5415.129.C7 2009 11-4217 12/03/2014 04/03/2014 05/01/2010 Book    
    Library of Congress Classification     Meru University Meru University Open Shelves 05/01/2010 2290.00     HF 5415.129.C7 2009 11-4218 05/01/2010   05/01/2010 Book    

Meru University of Science and Technology | P.O. Box 972-60200 Meru. | Tel 020 2092048 Fax 0208027449 | Email: library@must.ac.ke