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Library marketing that works!

Walters,Suzanne

Library marketing that works! Suzanne Walters - N.York Neal-Schuman,Inc. 2004 - xx,257p. Includes CD-ROM

Includes index

ISBN: 1555704735

Subjects--Topical Terms:
Library marketing
Public relations-Libraries
Advertising-Libraries
Publicity-Libraries
Information marketing
Marketing;Libraries

LC Class. No.: Z716.3.W3 2004

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