Marketing :

Armstrong, Gary

Marketing : an introduction / Gary Armstrong and Philip Kotler. - 7th ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, 2005. - xxvi, 581p. : col. ill. ; 28 cm.

Includes bibliographical references and indexes.

0131424106


Marketing.

HF5415.A7 2005

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