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The cultural dimension of international business /

Ferraro, Gary P.

The cultural dimension of international business / Gary Ferraro. - 5th ed. - Upper Saddle River, New Jersey : Prentice Hall, 2006. - viii, 216 p. : ill. ;

Includes bibliographical references and index.

ISBN: 0131927671

Subjects--Topical Terms:
International business enterprises
Intercultural communication.
Technical assistance

LC Class. No.: HD2755.5.F4 2006

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