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Instructor's multimedia manual :

Evans, Joel R.

Instructor's multimedia manual : Marketing / Joel R. Evans and Barry Berman. - 7th ed. - Upper Saddle River, NJ : Prentice Hall, 1997. - ix, 278 p. : ill. ;

ISBN: 013574914X

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415.E9 1997

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