International marketing /

Cateora, Philip R.

International marketing / Philip R. Cateora, John L. Graham. - 13th ed. - Boston, Mass. : McGraw-Hill/Irwin, 2007. - xxxii, 702 p. : col. ill., col. maps ; 29 cm.

Includes index.

0073080063 (alk. paper) 9780073080062


Export marketing.
International business enterprises.

HF1416.C3 2007


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