Principles of marketing :
Kotler, Philip.
Principles of marketing : Philip Kotler and Gary Armstrong. - 7th ed. - Englewood Cliffs, N.J.; Prentice Hall, 1996. - xviii, 712p. ill. (some col.) ;
Includes bibliographical references and index.
0131902083
Marketing.
HF5415.K6 1996
Principles of marketing : Philip Kotler and Gary Armstrong. - 7th ed. - Englewood Cliffs, N.J.; Prentice Hall, 1996. - xviii, 712p. ill. (some col.) ;
Includes bibliographical references and index.
0131902083
Marketing.
HF5415.K6 1996