Marketing :

Solomon, Michael R.

Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall and Elnora W. Stuart. - 5th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, 2008. - xxxii, 608 p. : ill. (chiefly col.) ; 28 cm.

Includes bibliographical references and index.

0132299208 (alk. paper)


Marketing

HF5415.35.S6 2008


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