B2B exchanges :

Sculley, Arthur B.

B2B exchanges : the killer application in the business-to-business internet revolution / B to B exchanges Killer application in the business-to-business internet revolution Arthur B. Sculley and W. William A. Woods. - 1st ed. - New York : HarperBusiness, c2001. - xv, 288 p. : ill. ; 21 cm.

Originally published: Hamilton, Bermuda : ISI Publications, 1999.

Includes bibliographical references (p. [275]-278) and index.

0066621089 (pbk.)

00054021


Industrial marketing.
Business enterprises--Computer networks.
Internet marketing.

HF5415.1263 / .S38 2001

658.8/4


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