Foundations of marketing /
Beckman M. Dale
Foundations of marketing / M. Dale Beckman and John M. Rigby - 8th canadian ed. - Australia : Thomson/Nelson, 2003. - xxix, 626 p. : ill. (some col.) ;
Includes bibliographical references and index.
0176224653
Marketing.
HF5415.B4 2003
Foundations of marketing / M. Dale Beckman and John M. Rigby - 8th canadian ed. - Australia : Thomson/Nelson, 2003. - xxix, 626 p. : ill. (some col.) ;
Includes bibliographical references and index.
0176224653
Marketing.
HF5415.B4 2003