Marketing /

Marketing / Roger A. Kerin ... [et al.]. - 8th ed. - New York : McGraw-Hill/Irwin, 2006. - xlvi, 733 p. : col. ill., col. maps ; 29 cm.

Includes bibliographical references (p. 673-700) and indexes.

0072828803 (text : alk. paper) 0073080152 (pkg. : alk. paper)


Marketing.

HF5415 .M2 2006


Meru University of Science and Technology | P.O. Box 972-60200 Meru. | Tel 020 2092048 Fax 0208027449 | Email: library@must.ac.ke