Strategic management of technology and innovation /

Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. - 2nd ed. - Boston : Irwin, 1996. - xiv, 923 p. : ill. ; 27 cm.

Includes bibliographical references and indexes.

0256091285


Technological innovations
New products
High technology industries

HD45.B8 1996.


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