Marketing /
Grewal, Dhruv.
Marketing / Dhruv Grewal - 3rd ed. - New York : McGraw-Hill/Irwin, 2012. - xliii, 673 p. : col. ill., maps ; 29 cm.
Includes bibliographical references and indexes.
9780078028830 (alk. paper) 0078028833 (alk. paper)
Marketing.
HF5415 .G6 2012
Marketing / Dhruv Grewal - 3rd ed. - New York : McGraw-Hill/Irwin, 2012. - xliii, 673 p. : col. ill., maps ; 29 cm.
Includes bibliographical references and indexes.
9780078028830 (alk. paper) 0078028833 (alk. paper)
Marketing.
HF5415 .G6 2012