Marketing essentials /

Farese,Lois Schneider.

Marketing essentials / Lois Schneider Farase, Grady Kimbrell, Carl A. Woloszyk. - 3rd ed. - New York. : McGRAW-Hill, 2002. - xxviii, 772p. : col. ill.

Includes bibliographical references and indexes.

002641918(student ed.) 0078249511(teacher's ed.)


Marketing.

HF5415.F3 2002


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