Fundamentals of marketing :

Kibera, Francis N.

Fundamentals of marketing : an African perspective / Francis N. Kibera and B. Chege Waruingi - Nairobi Kenya Literature Bureau 1988 - xiv, 259 p.

Includes bibliographical references, glossary, and index

9966443738


Marketing--Africa
Selling--Africa

HF5415.12 .K5 1988

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